Attendee Tracking
Fish has the ability to track all attendees within an event space simultaneously in real time — with location updates as frequent as ten times per second.
This location tracking is accurate with a granularity of 4 inches in three-dimensional space. This level of accuracy is important if a company wishes to truly understand behaviors, motivators, and active engagements throughout an experience. Other solutions that leverage “passive technology” (with a transmit range of a few feet) will monitor traffic through a doorway or a portal to track which aisle a visitor entered — and then the measurement stops until that visitor walks back through the portal. Our solution leverages high performance RF tags that transmit a constant signal up to 600 feet continuously — which means we deliver a solution that is 100% accurate and reliable. We understand that “measurement” is secondary to providing a favorable “experience” to your attendees. Our approach integrates “visitor intelligence” and “immersive media” to ensure that the attendee wearing a tag is delivered an enhanced experience that is memorable and relevant.